Where is the Snack Cart?
IoT
—2015
Where is the Snack Cart (.com) is a website dedicated to knowing where to find the snacks and the cart they travel on.
Edelman Digital NYC
Self-Initiated Project
Role: Concept & cArt Direction
Edelman Digital NYC
Self-Initiated Project
Role: Concept & cArt Direction
At Edelman, great afternoons are marked by the sound of a single bell. People drop everything. Conversations stop. Meeting doors fly open and everyone dashes to gather around the legendary Snack Cart.
It’s a simple idea. The snack cart serves up healthy food (and some diet soda) Monday through Thursday for just 50 cents. You can’t beat it. This small tradition gets huge attention, and watching people delight in the recharge sends a rippling effect across the floor. The only down side to the snack cart is missing the snack cart. So we did something about it.
Never miss the snack cart again. Whereisthesnackcart.com makes sure you get your afternoon recharge without fail. Using some magical coding, beacon technology and a little digital love, you can see where the snack cart is at all times.
This is the first of many fun Edelman Digital projects presented to you through a partnership between the New York Tech and Experience Design teams. Stay tuned for more but for now, enjoy the snacks.
It’s a simple idea. The snack cart serves up healthy food (and some diet soda) Monday through Thursday for just 50 cents. You can’t beat it. This small tradition gets huge attention, and watching people delight in the recharge sends a rippling effect across the floor. The only down side to the snack cart is missing the snack cart. So we did something about it.
Never miss the snack cart again. Whereisthesnackcart.com makes sure you get your afternoon recharge without fail. Using some magical coding, beacon technology and a little digital love, you can see where the snack cart is at all times.
This is the first of many fun Edelman Digital projects presented to you through a partnership between the New York Tech and Experience Design teams. Stay tuned for more but for now, enjoy the snacks.